An issue close to our hearts: GEZE donates 100,000 euros to UNICEF disaster relief

Ongoing corporate social engagement has a long tradition at GEZE - especially at Christmas time. This year, the family business headquartered in Leonberg near Stuttgart, is donating 100,000 euros to the emergency aid programmes of the UN Children's Fund UNICEF. That means the funds will be used to help children all over the world.

Children the focus of this year’s donation

Weihnachten 2023

Social engagement during the Christmas season under the motto of “Donations instead of Gifts” is a long-standing tradition at GEZE. © GEZE GmbH

“We live in turbulent times, in light of the many different hot spots that exist around the world. Many people suffer daily from the effects of war, natural catastrophes, and hunger. In this environment, it is difficult to decide the best way to help” says Sandra Alber, Chief Officer Legal & Finance at GEZE. Especially at Christmas, the season of contemplation, family, and solidarity with our fellow man, GEZE wants to focus on the smallest among us. “Children should grow up in peace and freedom all around the world, and be able to live a good life without fear. Helping those who, unfortunately, can’t help themselves, is an issue close to our hearts” says Alber.

Children should grow up in peace and freedom all around the world, and be able to live a good life without fear. Helping those who, unfortunately, can’t help themselves, is an issue close to our hearts.

Sandra Alber, Chief Officer Legal & Finance at GEZE

Rapid and comprehensive humanitarian assistance

UNICEF 2023

GEZE donates 100,000 euros to the emergency aid programmes of the UN Children's Fund UNICEF for the Christmas celebration. © UNICEF/UNI418632/Bidel

Because there are millions of children all over the world in need of help, this year GEZE decided to make a general Christmas donation in the context of the UNICEF campaign "Donations instead of Gifts". To do so, the company is not purchasing Christmas gifts for customers. “To ensure our donation goes right to where it is most urgently needed, easily and without detours, we are giving the money to UNICEF’s disaster relief programme. They deliver rapid and comprehensive humanitarian assistance in areas worldwide suffering from acute crises and catastrophes,” says Sandra Alber. “In this way, the aid organisation itself can control the funds and use the money for those who need it most”.

UNICEF 2023

The emergency aid programmes of the UN Children's Fund UNICEF delivers rapid and comprehensive humanitarian assistance in areas worldwide suffering from acute crises and catastrophes. © UNICEF/UNI437348/Hazori

UNICEF can do quite a lot with the money. For example, for 100,000 euros the UN Children's Fund can provide more than 1,800 hygiene sets with water purification tablets and hygiene products to protect against illnesses. Or it can provide over 2,000 severely malnourished children with highly effective peanut paste for six weeks, or purchase teaching materials and toys that will give 8,000 children access to play and learning.

UNICEF does not favour any company, brand, product or service.

To ensure our donation goes right to where it is most urgently needed, easily and without detours, we are giving the money to the emergency aid programmes of the UN Children's Fund UNICEF. They deliver rapid and comprehensive humanitarian assistance in areas worldwide suffering from acute crises and catastrophes.

Sandra Alber, Chief Officer Legal & Finance at GEZE